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Babolat Stars Launch New Pure Aero in NYC

Babolat Stars Launch New Pure Aero in NYC


By Richard Pagliaro | Friday, August 26, 2022

Babolat stars took flight in Flushing Meadows last summer—and took thousands of fans on a memorable thrill ride.

US Open finalist Leylah Fernandez, Carlos Alcaraz and Felix Auger-Aliassime reconvened in Queens for a festive launch party yesterday.

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The trio of Babolat stars joined forces to officially launch the new Babolat Pure Aero racquet.

Grand Slam tennis is hardly child’s play, but Alcaraz, Auger-Aliassime and Fernandez thrilled local kids hitting with them at Court 16, an innovative tennis club in Long Island city billed as “first tennis club in the world to use customizable LED-illuminated courts.”

It was a fitting setting for three of the sport’s brightest stars who electrified New York City last summer on the game’s biggest Grand Slam stage.

All three return to New York as legitimate contenders all wielding the Babolat Pure Aero.

“They are very passionate, exciting young players with great personalities,” Babolat CEO Eric Babolat told Tennis Now. “They play with a lot of energy and passion and that’s exciting for fans and inspiring for kids to see.”

Last September, a 19-year-old Fernandez put Babolat on center stage upsetting two ex-champions—defending champion Naomi Osaka and 2016 champion Angelique Kerber—and toppled three Top-5 players en route to the US Open final, including her riveting 6-3, 3-6, 7-6(5) win over fifth-seeded Elina Svitolina and 7-6, 4-6, 6-4 upset of second-ranked Aryna Sabalenka in the semifinals.


The rising stars are not only Babolat ambassadors, they’re brand influencers helping designers make the innovations for the new Pure Aero. Alcaraz, Auger-Aliassime and Fernandez, who said she’s played with the racquet since age 12, also provided the brand insight and feedback on the new Aero.

The racquet is designed to amplify the rotation, velocity and control for today’s spin doctors.

The Babolat Pure Aero racquet has taken another step forward as part of a unique game style approach driven by on-court player observations and research in partnership with clubs and universities. In 2003, convinced that players would increasingly lean towards spin to dominate their opponents, Babolat released the Aero – the world’s first aerodynamic racquet.

Adopted by Rafael Nadal in 2004 and year after year by other top players, Babolat says “it has evolved continuously to become the ultimate…

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